Company Reaffirms Commitment to Selling ERP Software Through VAR
Channel
COSTA MESA, Calif. -- January 22, 2010 --
SYSPRO USA, the leading provider of visionary, pragmatic ERP
software, has today again reaffirmed the company's commitment to selling its
comprehensive ERP software solution through a VAR channel. As a privately held
company, SYSPRO is able to focus on customer and VAR relationships rather than
the interest of shareholders.
According to SYSPRO USA President Joey Benadretti, the company
continues to enhance its award winning SYSPRO Reseller Program, adding numerous
benefits for the channel, including expanded company/VAR communications, a
greater number of educational sessions, enhanced marketing support and more
resources to obtain qualified leads.
"SYSPRO is one of a handful of vendors that has always been
successful and committed to selling its product through a reseller channel.
Since its inception in 1978, SYSPRO has been channel driven, relying on
resellers for sales and to assist the company in providing outstanding
post-sales customer support," says Benadretti. "SYSPRO is unswerving in its
goal to continue building a roster of the industry's most outstanding
resellers. The SYSPRO Reseller Program far surpasses the norm in the enterprise
software market, and we are supplementing our channel with strategic business
partners that wish to accelerate success by combining their expertise with that
of SYSPRO."
Benadretti points out that SYSPRO is a supplier that recognizes the
needs of resellers, noting that SYSPRO's single product offering -- a
best-of-breed, fully integrated supply chain solution -- enables SYSPRO
resellers to rapidly become proficient in the software and build successful,
viable reseller businesses.
Benadretti notes, "Industry consolidation has forced resellers to
represent multiple products by default, resulting in insufficient product
expertise, conflicts and confusing overlaps. Many software products that
vendors have in their arsenal are no longer competitive in today's business
environment. When you have a winning channel, the sage advice is to commit to
it and support it. SYSPRO has always had an outstanding reseller channel and
remains committed to having the finest channel in the industry," he said.
Benadretti lists some of the benefits enjoyed by SYSPRO resellers:
Dedicated assistance in business development and sales; Proactive interaction
with the SYSPRO Customer Service Department; Direct and easy access to senior
management; Top technical support and services; Classroom education with
ongoing follow through; Leading edge SYSPRO Learning Channel education
including broadcasts and a comprehensive 24/7 library that bring e-learning to
the desktop; The SYSPRO Support Zone that ensures up-to-date product
information and knowledge; The Sales Zone that provides customer and focused
vertical industry information; Regional portals that serve region specific
requirements; Marketing assistance for a variety of activities; Regular product
updates and newsletters, including a dedicated newsletter for Reseller owners;
Knowledge driven conferences with events in the United States and abroad; and,
The SYSPRO award-winning STARS Implementation Methodology.
Concludes Benadretti, "The competition from giant software companies
seeking to gain a foothold in the smaller and mid-size market where SYSPRO has
enjoyed its greatest successes necessitates that we offer the best Reseller
Program in the industry and work diligently with our resellers to help each win
right out of the block. The success of the SYSPRO Reseller Program is not only
due to an abundance of available resources, but also because it is based on the
SYSPRO corporate culture and core branding values of Integrity, Innovation,
Responsiveness, Uniqueness, Simplicity and World Class Software and Service."
Benadretti summarizes, "SYSPRO offers its resellers all the
ingredients for success."
SYSPRO recently released a thought-provoking paper that outlines the
company's long-term commitment to and understanding of the needs of its world
class ERP Channel. To access "The ERP Resellers' Guide to Selecting the Right
ERP Software Vendor," please go to:
http://erp.syspro.com/ERP-Resellers-Guide-to-Selecting-the-Right-ERP-Software-Vendor.html